Jeans
The origin of the modern jean can easily be traced back to the 1800's, with references to denim and dungarees going back as far as 16th century India. With new stone washing techniques pioneered in America during the fifties, jeans really took off and became a symbol of teenage rebellion.
Classic Fashion Accessory
The first recognised designer jean was Levi Strauss, the name becoming a global clothing brand. Modern day designer jeans fall into two categories the designer who then creates their own jeans line, such as Armani Jeans or Michiko Koshino - Yen Jeans. Or jeans brands which by way of concept and approach become accepted as 'Designer', such as G- Star or True Religion.
Designer jeans have moved on to reflect the many different facets of men's fashion today. As with all other areas of fashion there are many different options available. With jeans it is down to personal preference, and many customers once they find a brand and cut they like will go on to buy it in different washes And fabrics.
The terminology applied to jeans can be confusing to the customer, this is part of the reason for sticking to a jean you know and love; but as we all on average own seven pairs of jeans, let's not be too boring. The things to look for when making your purchase are cut, fabric and wash. These will be covered in our buyer's guides.
Designer Quality & Cut
As you would expect, each season we will have a comprehensive range of brands in our designer jeans section, every brand tends to have it's own 'hand writing' giving them a different flavour and feel to the other
At Zee & Co. we try to select only the best designer jeans brands. With offers from Armani Jeans, Polo Ralph Lauren, Hugo Boss, Stone Island, G-Star, Michiko Koshino, Chef de Ville, Replay, Money and True Religion from America. As we are authorised stockists of all the brands we feature, all 100% authentic new season designer jeans, you can buy with total peace of mind.