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Calvin Klein

Since its inception in 1968, the Calvin Klein label has gone from being a range of coats and outerwear to a globally recognised fashion brand, perhaps best known for their jeans, fragrances and underwear collections.

Calvin Klein Underwear was developed in the early 80s and quickly developed a massive following through their iconic advertising campaigns featuring models, celebrities and up-and-coming talent. The famous images of Mark Wahlberg displaying the branded waistband on his Calvin Klein boxers led to the garments becoming generally known as “Calvins”. Men’s underwear took a step away from the traditionally utilitarian garments of the past and suddenly became objects of desire, sexy underwear which also made a fashion statement.

Calvin Klein continues to lead the underwear market, year on year producing collections offering cutting edge design and innovative fabrics, whilst retaining the brand’s standard of excellence in terms of comfort and quality.