Pyrenex
First created in 1968, Pyrenex is a French heritage brand renowned for their down-filled puffa jackets. Following the appointment of creative director Alexis Mabille in 2009 they launched Pyrenex Premium, a high fashion collection to complement their existing home and sport ranges. This collection takes the traditional down jacket and applies it to numerous different models, such as biker jackets, pea coats and bomber jackets, and utilises different fabrics, finishes and a bright colour palette to produce a funky, light-hearted, high fashion range.
Synonymous with comfort, warmth and quality, Pyrenex is now a fashion force to be reckoned with, with their urban, creative designs. They have brought a traditional, practical garment right up to date, breathing new life into a winter classic and pushing the humble puffa jacket to the forefront of fashion.