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Brand History


Reebok was founded in 1958 by the grandchildren of influential running shoemaker J.W. Foster. Deriving its name from the Afrikaans word for Antelope, Reebok would make its name for itself through its performance footwear, with endorsements from sporting legends such as Ryan Giggs and Shaquille O’Neal.

The British brand has built a strong following for its classic styles which have continued to influence street and casual wear. Operating as a subsidiary of German sports giant Adidas since 2005, Reebok is a global athletic footwear and apparel company that produces and distributes fitness, running and CrossFit sportswear including clothing and footwear.

If it's timeless classics and iconic style you want, look no further.

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